Ge Canada

In: Science

Submitted By dalccs
Words 7835
Pages 32
GENERAL ELECTRIC CANADA:
PROGETTARE UNA NUOVA ORGANIZZAZIONE*
Agli inizi degli anni '80 avevamo due sfide davanti a noi, una interna e l'altra esterna.
Esternamente, avevamo di fronte un'economia mondiale che sarebbe stata caratterizzata da una crescita più lenta con forti concorrenti che cercavano di conquistare una "fetta della torta" sempre più piccola. Internamente, la nostra sfida era ancora maggiore. Dovevamo trovare un modo per combinare il potere, le risorse e le capacità di una grande azienda con l'agilità, lo spirito e la forza di una piccola società.1
(John F. Welch, Jr.,
Chairman e CEO
General Electric Company)
Ed Johnson, responsabile dei Servizi Finanziari Riuniti della General Electric Canada, analizzò i risultati del sondaggio sulle motivazioni degli impiegati della sua unità. Durante gli ultimi tre anni aveva diretto la riprogettazione dei servizi finanziari, amministrativi, servizi di supporto e di information technology da una struttura decentrata e gerarchica a una struttura centralizzata organizzata in team autoregolati. A fronte della eliminazione di due livelli organizzativi e di una riduzione degli impiegati del 40%, la produttività e la qualità del lavoro erano migliorati. L’obiettivo della riprogettazione era di sviluppare un’organizzazione che combinasse le economie di scala e le risorse di una grande azienda con la flessibilità, la creatività e la motivazione di una azienda piccola e imprenditoriale. Quando
Johnson analizzò i risultati del sondaggio, capì i vantaggi che erano stati raggiunti e le aree su cui bisognava focalizzarsi maggiormente. Egli capì che la successiva fase della riprogettazione sarebbe stata fondamentale per il successo a lungo termine della nuova organizzazione dato che avrebbe dovuto affrontare i delicati problemi relativi al job design, ai salari e alla delega dell’autorità.
La storia
La…...

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