Report on Perfette Van Mele (Bd) Ltd.

In: Business and Management

Submitted By mihotu
Words 3884
Pages 16
Perfetti Van Melle is a privately held Italian global manufacturer of confectionery and gum. It was formed in 2001 with the acquisition of Van Melle of the Netherlands, by the Italian group Perfetti of Italy and having its corporate headquarters in Lainate (Milan), Italy. Perfetti Van Melle bills itself as the third largest confectionery manufacturer in the world after Kraft Foods (owners of Cadbury plc) and Mars, Incorporated (owners of Wrigley). It employs 17,000 people via 30 subsidiary companies and distributes its products in over 130 countries.

The company owns a major subsidiary in the United States, (Perfetti Van Melle USA), as well as several others in large markets around the world. In Bangladesh it started its journey in February 2005.

Perfetti Van Melle will enhance its world leadership in confectionery by creating value for consumers through innovative and gratifying high-quality products.


Perfetti Van Melle :

• to develop, manufacture and market high-quality and innovative products for the consumers through the efficient use of resources and in collaboration with the business partners;

• to create a fulfilling workplace for the employees built on trust, mutual respect, and appreciation of their diversity;

• to value the role the company plays in the communities, as a socially and environmentally committed organization;

• to generate economic value through superior growth and profitability

Living the Perfetti Van Melle Values requires courage, vision, trust, commitment, and pragmatism. The following value guides the company’s actions in realizing the mission:

• Integrity without Compromise
Perfetti Van Melle conducts business with honesty, integrity, and respect for those with whom the company has relationships.

• Achieving Excellence
Perfetti Van Melle pursues quality in everything it does.…...

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