The Future of Gifc Case Study

In: Business and Management

Submitted By cheptig81809
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Pages 4
Maria and her team are confronted with a number of different issues with an overall lack of direction being one of them. Everyone has their own idea of where the business should go in the future. Maria and her team will need to get a defined direction for successful business growth and to not only maintain current and future business operations but grow for the stakeholder’s expectations.

A Strengths Weaknesses Opportunities Threats (SWOT) analysis for Great Italian Food Company (GIFC) will be very beneficially to determine appropriate path for the future. When the analysis mentions strengths it means a company’s internal strengths. Weaknesses are the company’s internal weaknesses. Opportunities are external opportunities the company faces. Threats are external issues the company are or will face. Appendix A shows a SWOT analysis for GIFC.

The GIFC needs to go through the six stages of decision making: identify and diagnose the problem, generate alternative solutions, evaluate alternatives, make the choice, implement the decision, and evaluate the decision. (Bransfield, 2015) Identify and diagnose the problem is to recognize that a problem exists and must be solved. (Bransfield, 2015) The most obvious problem being the need for the business to grow in order for the family to continue living the lifestyle they are accustomed to. The second is having a limited access to capital. The limited access to capital may only allow certain kinds of ideas to be considered. Another problem GIFC faces is everyone has their own idea where the business should go into the future with no real combined strategy. GIFC has too many stakeholders at play. All of Little Joe’s children are employed by GIFC and have certain expectations to maintain their lifestyles.

The second step is generating alternative solutions. Solutions could be ideas already done before…...

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