Tinks Shoe Boutique

In: Other Topics

Submitted By keivette29
Words 1218
Pages 5
Tinks Shoe Boutique
Tinks Shoe Boutique

E-Commerce

Tinks Shoe Boutique

Executive Summary Tinks Shoe Boutique is a woman-only online shoe store. Tinks selection will mainly focus on woman (as well the transgender/crossdressing community) whose shoe size exceed size 10. We will still provide sizes smaller than a 10, but have a larger capacity of 10 and above. The current selection of shoe stores that are opened provide sizes beyond size 10, but they are restricted to the quantity of shoes that are in-store. Currently, woman(transgender/crossdressing) have to wait several days before receiving the shoe, because it either has to be shipped to the store or it has to be shipped to the home of the customer.
Tinks Shoe Boutique is organized as a sole proprietorship in the name of Keivette Thomas. Tinks will only operate as an e-tailor, until it is vast enough to expand into a store of its own.

Business Description
Mission
Tinks Shoe Boutique mission is to provide quality name brand shoes for women (transgender/crossdressing) whose shoe size exceed size 10 (smaller sizes will also be offered). Tinks exist to attract women (transgender/crossdressing) who find it difficult to obtain the larger sizes in a regular department or store front shoe store. Our services will surpass the expectations of our customers.
Goals
Tinks Shoe Boutique expects to grow over the course of four years and possibly have a store front in the Maryland, DC, Virginia are.
Objectives
1. To create a product-based e-tailing store whose goal is to surpass customer’s expectations.
2. To receive a 50% profit margin with the first year.
3. To achieve a net profit of 10,000 by year two and 20,000 by year four.
4. To increase the number of customers served by 20% per year by providing excellent customer service.
Tinks Shoe Boutique provides customers with the service of not having…...

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